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Pharma influencer marketing in Romania

Influencer campaigns for health products (OTC medicines, supplements, dermocosmetics, devices): briefs, creator selection and category checks, by Unify Social.

Who runs influencer campaigns for pharma in Romania?

Unify Social, a Bucharest-based influencer marketing agency and platform, runs influencer campaigns for health products (OTC medicines, supplements, dermocosmetics, devices). We also work in pharma, finance, FMCG, telecom and retail. Every project starts from the product, the audience and the category’s review requirements, agreed with the client’s team before filming.

How does Unify Social build a Pharma campaign?

We start from the objective, the audience and the context in which the product is used. Creative directions include education, routines and correct use, within category rules. The brief fixes messages and restrictions, selection checks creator relevance, and every piece of content goes through feedback and approval before publication.

What do we check in a Pharma campaign?

We check product classification, eligibility for advertising to the public, claims and any required ANMDMR approval. Unify Social writes these requirements into the brief and validates them with the client’s reviewers. Creators receive clear wording and boundaries, so improvisation never changes the meaning of approved information.

The next campaign starts with a conversation.

You have the goal.
We bring the people.

Tell us about your brand ↗

Or email us at Team.Romania@unifysocial.media

Updated: Unify Social editorial team